Liputan6.com, Jakarta Nadeen Ayoub is a 27-year-old model and activist. She will make history as the first woman to represent Palestine at Miss Universe 2025. This will also be the very first time Palestine joins the famous beauty contest, which started in 1952. The 74th Miss Universe will take place on November 21 in Pak Kret, Thailand.
For Nadeen, joining Miss Universe is not only about beauty, but also about sharing the strength and hope of the Palestinian people. She wants to use this chance to tell the world about the humanitarian struggles in her country. Her participation has caught global attention since Palestine has never had a representative before.
On social media, Nadeen said that being part of Miss Universe is not just about winning a crown, but about telling the truth and giving a voice to her people. She wants to represent every Palestinian woman and child, showing their courage and hope. Nadeen’s journey to Miss Universe 2025 reflects her deep love and commitment to her homeland.
Who is Nadeen Ayoub?
Nadeen Ayoub was born and raised in Palestine, the United States, and Canada. She now lives between Dubai and Ramallah, the West Bank. Her parents kept her closely connected to her Palestinian roots. Her family has strong ties in Yafa and the West Bank.
Education & Career
- Holds degrees in literature and psychology from Canada.
- Certified health and wellness coach, nutrition consultant, and psychology teacher.
- Returned to Palestine to work as a women’s fitness coach, nutrition counselor, and psychology teacher.
Social Initiatives
- Founder of Olive Green Academy, which trains Palestinian women in sustainability and eco-friendly businesses.
- Active in Sayidat Falasteen, a platform that supports Palestinian women’s organizations and their stories.
Cultural & Humanitarian Work
- Wears a tatreez (traditional Palestinian embroidered dress) to honor and preserve culture.
- Speaks up about the collapse of mental health services in Gaza.
- Raises awareness of the challenges faced by children living in conflict zones.
The Historic Journey to Miss Universe
Nadeen Ayoub’s participation in Miss Universe 2025 is a historic moment for Palestine, as the country has never been represented in the pageant since it began in 1952. Her journey to this stage comes after years of experience in beauty contests.
In 2022, she was crowned Miss Palestine and became the first Palestinian woman to compete in Miss Earth, where she placed in the top five and earned the title of Miss Earth Water. She also competed in Miss Europe and ranked in the top five, showing her talent and dedication.
Although she was supposed to join Miss Universe earlier, Nadeen postponed her participation in 2023 because of the conflict in Gaza. She wanted the world’s attention to stay on the struggles of the Palestinian people. As the situation grew worse, she decided to use her platform to raise awareness and represent her homeland.
Officially Miss Universe 2025 Participation
Nadeen officially announced her Miss Universe 2025 participation on Instagram. She said that it is not just about winning a title but about speaking the truth and giving a voice to Palestinians who refuse to be silenced.
The Miss Universe Organization welcomed her with open arms, praising her resilience, courage, and the values of diversity and women’s empowerment that she represents.
Sources
Grazia Magazine
https://graziamagazine.com/me/articles/nadeen-ayoub-miss-palestine-miss-universe-contestant/
Mint
International Business Times
The National
https://www.thenationalnews.com/lifestyle/2025/08/18/miss-universe-2025-palestine-nadeen-ayoub/