Kanye West Releases His Long-Awaited Album "Bully," Here Are the Details!

Liputan6.com, Jakarta - After a long wait and a series of delays, Kanye West, also known as Ye, officially released his twelfth studio album, "Bully."

The album was released on March 27, 2026, marking the superstar's first full-length solo effort since "Donda" in 2021.

"Bully" was released under the YZY and Gamma label, an independent music company that had just inked a distribution deal with West in January 2026.

This release was a significant moment for fans who had been anticipating the project since its initial announcement in September 2024.

BULLY ON THE WAY NO AI pic.twitter.com/LJFUAczgSl

— ye (@kanyewest) March 25, 2026

The announcement of the "Bully" album, first announced by Kanye West in September 2024, immediately attracted public and media attention.

The album was originally scheduled for release on June 15, 2025, coinciding with his daughter North West's birthday.

The release date was pushed back to September 26, 2025, then November 7, 2025, December 12, 2025, January 30, 2026, and March 20, 2026, before finally being officially set for March 27, 2026.

In January 2026, Kanye West secured a distribution deal with independent music label Gamma, ensuring "Bully" could reach a wider audience.

This album marks West's first solo project since "Donda," released in 2021.

Although "Donda 2" was released via Stem Player in February 2022 and only became available on streaming services in April 2025.

One interesting aspect of "Bully" is Kanye West's explicit statement denying the use of artificial intelligence (AI) in its production, emphatically stating "NO AI" on the album.

The press release emphasized that "Bully" is neither an apology nor an attempt at redemption, but rather an authentic documentation of West's personal experiences.

"Bully" also includes a short film titled "Bully V1," directed by West himself and edited by Hype Williams.

The film, starring his son, Saint West, was released on March 18, 2025, in several versions, and then as a music video on March 21, 2025.

The album's name, "Bully," was inspired by an incident in which Saint West kicked a child for being "weak," a moment also depicted in Saint's appearance on the album cover.

Prior to the release of the full album, Kanye West released several songs as singles or extended plays (EPs) to build momentum.

On June 20, 2025, he released an EP containing "Preacher Man," "Beauty and the Beast," and "Damn."

Then, on July 4, 2025, a second EP featuring "Last Breath" and "Losing Your Mind" was also released.

Promotion for "Bully" intensified in January 2026, when the Yeezy website was updated with pre-order options for the album in various formats, including multi-colored vinyl, CD, cassette, and exclusive bundles.

Kanye West also held a series of concerts and listening parties in various global locations, including Shanghai, China (July 12, 2025), and Mexico City, Mexico (January 30, 2026), in support of the album.

"Bully" features 18 to 20 songs, some of which are "Sisters and Brothers", "Whatever Works", "Father (featuring Travis Scott)", "All the Love", "I Can't Wait", "Bully", "Mama's Favorite", "Punch Drunk", "This is a Must", "Outside", "Preacher Man", "White Lines", "Circles", "This One Here", "King", "Beauty and the Beast", "Damn", "Last Breath", "Highs and Lows", and "Mission Control".